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• Partnership Opportunities
The Mayor's Thames Festival is a stunning, free celebration of London and its river. An exciting outdoor mix of arts, spectacle and entertainment, all focused around the River Thames, the festival is a key highlight in London’s cultural life.
The festival commissions new work, and transforms outdoor spaces on and around the River Thames with a mixture of street arts, performance, carnival, pyrotechnics, illuminations, art installations, exhibitions, river events, massed choirs, circus, music and dance. The finale is a magical illuminated Night Procession that winds along the north and south banks of the Thames, followed by fireworks fired from the centre of the river itself.
The festival takes place every September, culminating in a spectacular weekend of events on the River Thames, the riverside walkways, roads, bridges, docks and public open spaces from London Eye to Tower Bridge and beyond.
The Mayor’s Thames Festival is a free event, open to all, produced by the Thames Festival Trust, a non-profit-making charitable trust.
What we can do for you
- Offer a feel-good, engaging, interactive ‘brand experience’ unmatched by traditional marketing
- Align your brand with London, the world's most high profile city in the years leading up to 2012, and show how your company is involved in London life and culture
- Promote your brand or sample your products directly to a huge London, national and international audience
- Work with you to engage your local community throughout the year
- Develop mentoring, volunteering and social opportunities for your staff at all levels
- Work with you to form links with schools all over London, via the festival’s inspirational education and outreach programme
- Meet corporate social responsibility aims by supporting an event that fosters and showcases the creativity of young people
- Help entertain stakeholders at London’s biggest end-of-summer party
Partnership opportunities
- Headline sponsor of individual events
- Music/dance stage sponsorship
- On site brand experience package
- Sampling
- Pouring rights
- Other bespoke sponsorship opportunities tailored to your individual requirements
Audience
Predicted audience of 850,000 (825,000 in 2009)
When
Annually in September. A programme of events culminating in a spectacular weekend on 11 & 12 September 2010. 12pm - 10pm.
Where
On the River Thames, the riverside walkways, roads, bridges, docks and public open spaces between the London Eye to Tower Bridge and beyond.
Additional reach
Official media partnerships with the Evening Standard and BBC London in 2009. TV news coverage; local, national and international newspaper coverage (general, arts, education, family, travel).
Extensive London and regional marketing/PR campaign. High profile signage in central London in weeks leading up to festival.
International links
In 2009, the Festival had links with Brazil, Bulgaria, China, Colombia, Czech Republic, Estonia, France, Germany, Hungary, India, Japan, Korea, Latvia, Lithuania, Mexico, Poland, Portugal, Romania, Slovakia, Turkey.
Contact
The Thames Festival has a wide range of corporate partners, and works closely with individual sponsors to ensure that their particular objectives are fully met.
To find out more about how a corporate partnership with the Thames Festival could benefit your company phone 020 7928 8998 or email Lucy Plaskett l.plaskett@thamesfestival.org or Piers Mason p.mason@thamesfestival.org