Sponsorship Opportunities
When
Annually. 13 and 14 September 2008, 12pm-10pm both days
Where
Between Westminster Bridge and Tower Bridge on both sides of the Thames
Audience
775,000 in 2007, (665,000 in 2006)
Additional reach
London-wide marketing campaign; official media partnerships with the Evening Standard and BBC London in 2007; TV news coverage; local, national and international newspaper coverage (general, arts, education, family, travel).
International links
Strong links with international festivals and schools overseas. Links with Japan, India, China, South Africa, Egypt, Brazil, Colombia, Germany, France, Portugal and Italy.
Silver award, Cultural Event of the Year
Awarded at the 2006 Visit London Awards, London’s tourism Oscars.
“The Thames Festival has become a real highlight in London’s cultural calendar”
Ken Livingstone, Mayor of London
“London’s biggest end-of-summer party”
Evening Standard
“As a contender for London’s best annual event, the Mayor’s Thames Festival is right up there”
Time Out Magazine
A “totally multicultural and all-embracing celebration of London … a spectacular and hugely enjoyable event”
Visit London
The Mayor’s Thames Festival is a two-day spectacular, free celebration for London and its river. An exciting mix of arts, spectacle and entertainment, all focused around the River Thames, the Festival attracts a diverse mixture of people of all ages. It has grown to become London’s largest feel-good, family-friendly festival.
The Festival commissions new work, and transforms unusual spaces on and around the River Thames with a mixture of street arts, carnival, pyrotechnics, illuminations, art installations, river events, massed choirs, circus and music. The finale is a spectacular illuminated Night Carnival on the streets of the capital, started by London’s Mayor, Ken Livingstone. A vivid mix of masquerade, dance, music, illuminated sculptures and fantastic costumes, the Night Carnival winds along the north and south banks of the Thames. This is followed by spectacular fireworks fired from the centre of the river itself.
What we can do for you
- Help demonstrate your commitment to London and show how your company is involved in London life and culture
- Enliven, animate and attract visitors to riverside areas that are important to you and your stakeholders
- Promote your brand or sample your products directly to local, national and international audiences
- Work with you to form links with schools all over London, via the festival’s inspirational education and outreach programme
- Provide the opportunity for you to interact with your customers in the community at the festival
- Work with you to engage your local community throughout the year
- Develop mentoring, volunteering and social opportunities for your employees
- Help entertain stakeholders at London’s biggest end-of-summer party
The Thames Festival has a wide range of corporate partners, and works closely with individual sponsors to ensure that their particular objectives are fully met.
To find out more about how a corporate partnership with the Thames Festival could benefit your company phone 020 7928 8998 or email Lucy Plaskett or Alex North
What our sponsors say
“The sponsorship delivered over and above our expectations; it raised awareness of the OnePulse product, and the vibrancy, London-focus and family-friendly fun of the Thames Festival perfectly encapsulates the values of the OnePulse brand”
Dan Mathieson, Promotions and Sponsorship Manager, Barclaycard
“The Co-operative was extremely proud to sponsor the Festival – it was a highlight in our programme of community activities… It gave us the opportunity to promote our ‘co-operative difference’ to an enormous, multi-cultural audience, who’d come to join in the fun at this spectacular event”
Karen Froggatt, Regional Secretary, The Co-operative Group